New Hire for North Carolina Communications Firm Specializes in Brand Strategy Planning and Campaign Production Development.
Raleigh, NC, July 30, 2015 –(PR.com)– MMI, a strategic communications firm based in North Carolina’s Research Triangle region, has announced the hiring of Amanda Marinelli as a senior account executive. In her role, Marinelli is responsible for overseeing the firm’s marquee and expanded accounts. In addition, she provides direction for the execution of tactical and strategic communications campaigns among paid, earned, shared and owned channels. Marinelli brings specialized communication skills to MMI in advertising, brand strategy panning, integrated communications, and project management and production development.
Prior to joining MMI, she served as a project lead and account executive for McKinney Advertising Agency in Durham, North Carolina, where she managed a variety of full-service marketing and advertising campaigns for national retail and business accounts including travel leader Travelocity. Before returning to North Carolina, Amanda worked at Discovery Creative and RP3 Agency in the Washington, D.C. metro area, where she executed strategic communications campaigns for a multitude of clients.
A native of Wilmington, North Carolina, Marinelli resides in Raleigh. Amanda received her international MBA from Hochschule University in Bremen, Germany, and the University of Valencia in Spain, and her bachelor’s degree in integrated strategic communications, with a minor in Spanish, from the University of Kentucky.
“Amanda is a highly intuitive and experienced communications professional dedicated to providing consistent strategic service and growing client relationships,” said Alfred Leach, president of MMI. “We are proud to have her join MMI, and her set of specialized skills will be an asset to MMI as we continue to help our clients achieve their business goals and move closer to their customers.”
“I am excited to join MMI to further expand the firm’s client relationships through consistent, high quality communications services,” said Marinelli. “MMI understands that doing so helps us become an integral partner for our clients in a highly competitive marketplace, and I look forward to engaging with the MMI team to more effectively reach key stakeholders.”
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MMI is a full-service communications firm that provides strategy-led, integrated campaigns to Fortune 500, middle-market, and emerging-growth companies. Established in 2004 and located in North Carolina’s renowned Research Triangle, MMI serves businesses in the bio/pharma/medical, technology, education, retail, professional services, architecture/real estate/construction, hospitality/restaurant and government industries. MMI is consistently voted among “Best Places to Work” and is a recipient of the Greater Raleigh Chamber of Commerce Pinnacle Business Steady Growth and Profitability Master Award. MMI is one of the nation’s top 100 independent PR firms. For more information, visit http://mmipublicrelations.com.
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