Bloomquist Media, a content strategy and communications firm has been retained by Wela Strategies to develop and manage a new financial advice radio show that will be heard across the Southeast.
Atlanta, GA, August 06, 2015 –(PR.com)– Wela, an Atlanta-based digital financial advisory firm, has retained Bloomquist Media to assist with development and management of a weekly radio program that provides listeners with unbiased guidance on all aspects of money management – earning, investing and spending wisely.
The Money Revolution by Wela is hosted by Wela CEO Matt Reiner and COO Eddie Goepp. The one-hour show currently airs on six radio stations across the Southeast, including 640 WGST in Atlanta.
Bloomquist Media (BQM) assists with every facet of The Money Revolution’s content from concept development, to topic selection to coaching the hosts. BQM also manages the show’s business relationships with affiliate radio stations.
“Bloomquist Media taught us how to produce an engaging and content-rich show,” said Matt Reiner. “The strategies they helped us implement have made us more effective in delivering our marketing message by providing insightful content to our listeners.”
Said BQM President Randall Bloomquist: “The Wela team understands that radio has an amazing power to position a professional service provider as a trusted authority in their field of expertise. The Money Revolution by Wela is content marketing at its best. It delivers a steady stream of useful information without the relentless hype or selling that happens in too many financial shows. And that’s exactly why The Money Revolution is a powerful marketing tool for Wela.”
Bloomquist Media is a content creation and marketing communications firm with a unique specialty in helping clients harness the power of radio and audio to exceed their goals. The firm also offers a wide spectrum of editorial content creation services. BQM President Randall Bloomquist is an award-winning audio content creator, writer and public relations professional. He most recently oversaw the on-air product for Cumulus Media’s 63 news/talk radio stations.